An Imagistic Seeing-As: from Faces to Metaphors and Biases. Talia Morag (U Wollongong)

The virtually ubiquitous view of seeing-as experiences in Wittgenstein scholarship interprets them as conceptually-laden (with some exceptions, e.g. Travis 2016). The claim is that we can see the same image differently due to switching the conceptual filters, as it were, through which we experience the image (e.g. Schroeder 2010; Mulhall 2001). In this paper I focus on a specific kind of a seeing-as experience for which Wittgenstein’s example of suddenly noticing the similarity between faces is the paradigm. I argue that it is possible to have no concepts involved in this experience, and propose an understanding of what I call “the imagistic seeing-as” as a similarity association, of the kind that grounds poetic means of expression, such as metaphors. The associative nature of this imagistic seeing-as experience may also contribute to the understanding of biases – both personal (e.g. displaced offence) and social (e.g. sexism).